Gain valuable insights from your customer data
To ensure that your customers receive the optimal approach and that your activities are successful, I create customized marketing analysis from customer data. In this way, I create transparency with regard to customer preferences.
My expertise includes
In doing so, I bring transparency into the treasure of your company, into the data of your customers. I analyze systematically and cross-functionally, derive recommendations for action and define activities to turn existing data into valuable information.
This means fact-based analyses and customer data from all functional areas of the company and thus:
• a cross-functional view of the customer and their preferences
• derivation and transparent presentation of customer preferences
• target group analysis, USP, SWOT
• analysis of product portfolio and product benefits
• analysis of sales development and price structure
• analysis of the market environment and the competitors
• analysis of trends, the development of the industry and the economy as a whole.
From this, I derive recommendations for action and measures in order to be able to optimally respond to customer preferences:
• conception, planning and implementation of measures
• coordination of marketing activities
• success control of marketing activities (KPI’s, reporting, budget etc.)
Feel free to contact me for any further information or details
WhatsApp: +49 (0) 160 – 9222 4556