Ideas. Insights. Real impact.
Whether you’re leading change, building smarter workflows, or guiding your team through uncertainty – you’ll find practical tips and thought-starters to move your marketing forward with clarity and confidence.
Welcome to my blog – where strategy meets simplicity.
I share hands-on advice, fresh perspectives, and lessons learned from real projects in digital marketing, agile coaching, and digital transformation.

A successful strategy meeting in New York
Discover why New York is the ideal location for leadership strategy meetings—blending agile coaching, team bonding, and world-class business facilities.

When do on-site meetings truly make sense?
Discover when on-site meetings are worth the investment, how they drive ROI, and how combining agile coaching & travel expertise ensures success.

Is switching to agile worthwhile
Explore the human side of agile, uncover myths, and use a practical decision checklist to see if switching to agile is worthwhile for your business. Insights on employee engagement, culture, and adaptability.

Does agile fit my company? Part I
Discover why more companies are adopting agile working, the measurable business benefits it delivers, and how it boosts employer branding. Learn if agile could fit your company’s strategy and culture.

From first step to success: What a turtle can teach us about change
Discover how a turtle’s climb reveals the mindset needed for business transformation — start small, adapt fast, and win steadily.

Your Website is the Heart of your Customer Experience
Discover why your website is more than a touchpoint – and how treating it as an agile system boosts customer experience and business success.

How to Build a Digital Marketing Transformation Roadmap in 6 Steps
Avoid costly tech missteps. Learn how to build a clear, strategic roadmap for your digital marketing transformation, before picking tools.

From misjudgment to breakthrough: How agile thinking opens new markets
This article explores how letting go of assumptions and embracing agile thinking can uncover hidden opportunities, unlock innovation, and drive business transformation.
